The beauty world decided to switch things up on us (what’s new?) and drew inspiration from something other than a mermaid or unicorn *gasp*. We’re just as shocked as you are…but in a good way.
Aveda’s Autumn/Winter 2017 collection, Birds of Paradise, is inspired by birds’ pure, natural beauty. Aside from being a fierce collection, the campaign is aimed at raising awareness on simple acts we can all take to help protect their habitat. Now that’s a cause we can get behind.
If you ask us, the color game for this collection is #strong. The collection features saturated plum and vibrant berry tones for the lips, medium jewel tones to contour, white to highlight eyes and rose to flush the cheeks. One word: fabulous.
But we’ll let the collection speak for itself.