CLOUD EYE MAKEUP IS THE FLUFFY + DREAMY ALTERNATIVE TO CUT CREASES

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Out with the old, in with the new: Soft, feminine eyeshadow is officially dominating the Instagram beauty world. Think of it as the rebellious answer to the cut crease movement, which is defined by meticulous lines with minimal buffing and blending.

We’re loving this whimsical trend, which consists of drawing literal clouds on eyelids. Check out these inspiring shots from Instagram, and try it yourself this weekend. Heck, be a rainstorm for Halloween — the sky’s the limit. See what we did there?

Pastel Heaven

Somewhere Over the Rainbow

When the Sun Sets

Purple Princess

Spread Your Wings

Graveyard Glam

Moontastic

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