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What’s New

Candidly What Color Even is Nude?

Having the perfect nude shoe is a staple in most of our closets.   However, finding that perfect “nude” shoe is

50 and Fabulous!

All summer long, Jennifer Lopez has been celebrating her big birthday with her “It’s My Party” tour all over the

Mariya Nurislamova: The Fragrance Queen

Mariya Nurislamova had the dream of discovering the perfect fragrance from the comfort of her own couch. She was tired

We Love the Earth

The fans win! We all win...

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What’s in your Bag: Q&A With Julianne Hough

Nine Zero One salon Defy's Damage...

Hair Glaze: The Best Way To Create Shiny, Sleek Hair

Getting our g-l-a-z-e on...

The Name’s Bond. Joico Bond.

We’re shook. Not only have they gotten into the game, they’ve revolutionized it. We see you JOICO...

Hemp Hemp Horray!

Cheers to Agadir's new Hemp & Red Wine Serum...

BIOLAGE SAYS TREAT YOURSELF – FOR VEGANS TOO

Introducing the NEW Biolage Deep Treatment Packs...

Blowout Babes

Olivia Garden announces the winners of the 2019 Social Media Ambassador Competition...

Review: New KP Me+

By now you've had time to try out the new and improved Wella cult product Koleston Pefect Me+...

CODE B HAIR PREP CUTTING AGENT

What's old is new today. Not only are hemp necklaces back, but so are hair tonics! Johnny B's Code B has both...

New Color Certification From The Rainbow-Unicorn Queens

It’s official – PRAVANA’s all-new online education is READY TO GO...

Another Day, Another Product

New! From Andis Clipper & Trimmers ProFoil® Lithium Plus Titanium Foil Shaver...

Let’s Call It A Takeover, Shall We?

You think for a moment... Holy S*%$ is this the future? No honey, it's Wella's ProfessionalStore.com...

Bombshell News from Wella

Wella Announces Global Ambassador Romeu Felipe and we're totally in to it...